The slogan of TeaMobi is “enjoy everywhere” which truly mobile-first perspective has assisted the organization achieve positive results using its online social game, Avatar World.
Located in Ho Chi Minh City, Vietnam, TeaMobi was began 5 years ago by three buddies and partners (pictured below). Today, the organization utilizes greater than 40 people, and it is hit application has greater than ten million registered customers and earnings 2.six million customers which come to experience every single day nearly all individuals gamers being from Vietnam.
The founders of TeaMobi, from left to right: Minh Nguyen, General Director Nhat Nguyen, Purchase Director and Lam Vo, Technical Director
But the organization has large plans for global expansion, which is having its Java-based games to construct in streets in lots of more nations.
This new Nokia Developer video provides you with an internal consider the team that made Avatar World a real possibility:
Meeting the requirements of Java-hungry players
“The game [Avatar World] required them the greater a part of annually to build up,Inches states TeaMobi’s marketing director, Scott Maker. They initially began with offline games, and because the technology transformed and also the phones ongoing to obtain better, they recognized the potential for games is how mobile gaming goes, plus they developed games that suit this formula and also have been very effective by using it.Inches
Simultaneously, the organization also recognized the function that Java could play. Based on Scott, 4 years ago in Vietnam, 95 % from the market was Java-based.
“The key feature these men had develop, is they had found a method to develop one platform also it would permit them to experience all the feature phones in those days,Inches he stated. Which trend has ongoing since most of their game gamers continue to be while using Java platform, which works with feature phones such as the Nokia Asha range.
Avatar World and the way forward for gaming
Avatar World, that was a high 10 global finalist in Nokia’s “Create 4 Millions” contest, combines aspects of on the internet with social functions, for example im, so customers can talk to their buddies from the application. And in contrast to competing applications that could have a gateway, and need you to pay before you even begin, Avatar World is free of charge to participate and employ the service.
“Once you’ve your bank account and also you are available in, you are able to play free of charge, which essentially enables us to achieve everybody in Vietnam,” states Scott.
Avatar World utilizes a “Freemium” model, so that you can go and revel in the majority of the features together with your buddies free of charge. “But you’ll also find various shops, if you want crimson hair or if you wish to possess the latest stylish clothes, individuals is going to be there for you personally,Inches states Scott. “There will also be plenty of little games that you could play, like games of risk, to ensure that provides you with the opportunity to win special or exclusive products.”
TeaMobi takes Avatar World on tour globally
“With the Nokia Store we are able to now achieve youthful individuals 100 different nations, that is just incredible to consider,” states Scott. They at TeaMobi has witnessed an outburst with customers interacting within their native language following the application was localized in British (the initial application was just in Vietnamese).
The 2nd game that TeaMobi released in Nokia Store is known as Ninja School. It’s an offline game and the organization is applying it in their testing before starting Avatar World more broadly in other marketplaces.
And, do not think TeaMobi is just searching at Asha phones. Both Avatar World (in Vietnamese) and Ninja School can be found in the Home windows Phone Store today.
Ninja School is TeaMobi’s best carrying out application globally, also it depends on Nokia In Application Payment (NIAP) to create new revenue streams outdoors of the core market. (More
details about NIAP can be obtained from Nokia Developer.)
Certainly one of their applications was lately selected like a finalist for AppCampus, which brings much more of the work they do to Home windows Phone customers worldwide.